Bike share services are well established in metropolitan cities. However, these services only provide for adult bicycles. To be more inclusive of families with children, the Pedaly app offers bikes for people in different age ranges resulting in the development of mini and medium bikes for younger and older children, as well as family pedal bikes and electric bikes to be ridden together for parent and child in any occasion.
Whether riding alone, with family, or under parental assistance, Pedaly makes the biking experience safe, memorable, and delightful. The word Pedaly is derived from combining the word ‘pedal’ and ‘daily’. The letterforms in the logo resemble rounded wheels of bikes that was thoughtfully constructed through a customized geometric sans serif type, previously sketched and brought to digital life, in order to reveal the brand’s familial and inviting approach.
